Real Estate Tip of the Week: Here’s what Clients Want from Their Agent

Posted on | August 12, 2019

Agents in the real estate world: we know how important it is for you to stand out and get new clients – with all the competitors out there, it can be intimidating.

But with some of our simple tips below, you’ll be able to showcase just how great of a real estate agent you are!

Have the Knowledge

Duh – this is a no-brainer. Clients want someone who is knowledgeable and is an expert in their area. Stay up-to-date on any new business developments around the neighborhood, as well as keep up with any current housing market trends.

Reviews & Recommendations

Comments and feedback are super important – buyers and sellers will be looking at reviews on your skills and experience. Make sure you have a presence online and encourage past clients to leave reviews for you on platforms like Facebook and Google, as well as your own personal site.

Make sure it’s easy for people to find you and your business!

Be Relatable

Clients are looking for agents who they can connect with – after all, buying or selling a home can be stressful at times, so they want to be sure they are with an agent who can help them navigate!

Be genuine and approachable. Think about what you post on social media – don’t solely post about real estate! Make sure to include posts about you and your life. Maybe a photo of you and your dog, or a photo of you and your coworkers at happy hour. It’s important to show clients the “other side” of you.

Keep Clients Updated

Buyers and sellers don’t want to be kept in the dark. You should include them as much as possible – in the beginning, create a plan to outline the relationship between you and your client. This should incorporate their input on how much they want to know and be involved with, as well as expectations regarding how they’d like to be reached (i.e., phone call, text message, email, etc.)

What other features do you think are important for agents to showcase?

Be sure to check out AmeriTitle’s Blog to stay current with all housing trends.

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